Selling the Perfect Girl: Girls as Consumers, Girls as Commodities Mary Napoli

ISBN: 9780415979535

Published: 2007

Hardcover

256 pages


Description

Selling the Perfect Girl: Girls as Consumers, Girls as Commodities  by  Mary Napoli

Selling the Perfect Girl: Girls as Consumers, Girls as Commodities by Mary Napoli
2007 | Hardcover | PDF, EPUB, FB2, DjVu, talking book, mp3, ZIP | 256 pages | ISBN: 9780415979535 | 10.35 Mb

Mapping the global distribution of children s consumer culture and the branding of children s literature, this study examines how young girls resist and negotiate ideological messages inherent in popular culture texts. Napoli explores the ambivalence generated by texts such as the Mary Kate and Ashley brand, which not only publishes books, but also inscribes products with qualities associated with girls developing sense of identity.

Examining media from producers as wide-ranging as Disney, Barbie, American Girls, the study looks at how the branding of children s literature affects girls developing sense of identity and their relationship with consumption.



Enter the sum





Related Archive Books



Related Books


Comments

Comments for "Selling the Perfect Girl: Girls as Consumers, Girls as Commodities":


biozamrazarki.pl

©2012-2015 | DMCA | Contact us